Expertise across food and drink sectors
Our sectors
LIFT-fmcg works across a diverse mix of sectors bringing tailored strategies and hands-on support to brands making their mark in UK retail and foodservice.

Ambient Grocery
Supporting pantry staples, innovative condiments, and everyday food cupboard essentials in their quest for increased visibility, stronger shelf presence, and long-term growth.

Chilled & Frozen
Helping brands navigate the complexities of cold chain logistics, shelf life, and promotional execution all while standing out in high-footfall categories.

Health & Free-From
Working with challenger brands committed to wellbeing and dietary needs from gluten-free and vegan to allergen-friendly and gut health–focused propositions.

Plant-Based & Better-for-You
Partnering with purpose-led brands in high-growth segments to scale responsibly and capture growing demand from conscious consumers.
Food to Go
We help brands win in the sector from forecourts and travel hubs to convenience stores. Whether you’re launching or scaling, we’ll support you to secure listings, boost rate of sale, and stand out on shelf.
Foodservice & Wholesale
Helping brands expand their out-of-home presence, from regional operators to national wholesalers and contract caterers with tailored channel strategies and account management support.


Let’s build your growth story
LIFT-fmcg is a Food & Beverage Growth House, founded by Nick Turner a seasoned commercial leader with over 20 years of experience unlocking growth for food and drink brands across the UK and Europe. From early-stage startups to scaling SMEs and large global players, Nick has delivered results at every level, winning listings, expanding into new channels & new customers, and turning strategy into action.
Having held senior roles at brands like Rubies in the Rubble, Amy’s Kitchen, and Organix, Nick brings deep hands-on experience across grocery retail and foodservice. Whether it’s sharpening commercial strategy, leading key account growth, or scaling operations, LIFT-fmcg helps brands cut through the noise to fuel your growth.